Client: e&s. Finding the editorial angle in trends and the company’s products, we helped position Joint Managing Director Rob Sinclair as an expert in kitchen, bathroom and laundry appliances and trends. We took one of Australia’s most trusted home appliance retailers and made them a destination for bona fide style. Our team co-created popular interior trend reports authored by Romy Alwill, resulting in collaborations with top interior designers and stylists. Not to mention features in Home Beautiful, House & Garden and Belle.