LinkedIn Training

LinkedIn training for employees

LinkedIn is one of the most powerful marketing tools that your employees have at their disposal.

No longer used as just an online resume, LinkedIn is often the first thing that potential clients view when looking to find out more about your company and employees. For potential new hires, it also forms their first impression of your business and culture.

However, many employees feel they lack time to engage with LinkedIn, or don’t know where to start when it comes to posting content. 

Arize offers a comprehensive LinkedIn Training service for employees which covers:

  • The importance of using LinkedIn as company representatives.

  • Tips to optimise their LinkedIn profile and keep it up-to-date. Includes best practice examples for choosing banner and profile pictures, detailing skills and experience, and writing a compelling and informative ‘about me’ section. 

  • How to build and strengthen their LinkedIn network to drive new business, support other employees and engage with company content.

  • Posting on LinkedIn and sharing different types of content, including news articles, original insights, and company posts.

  • Creating a personal posting schedule and posting at the best time of day/week.

  • How to become a confident thought-leader on the platform.

At the end of the interactive session, employees will come away with a deeper understanding of the importance of LinkedIn, including how they can build their professional brand and act as a proud advocate for your business.

To find out more, contact honi@arize.com.au or ask us today for a case study.