May 2022 - June 2023
Melbourne Legacy
Victorian Veteran Family Services
Melbourne Legacy is a special organisation with a long history of helping the families of veterans. Most recently, they have stepped up to help the family members and support persons of veterans during the Royal Commission into Defence and Veteran Suicide. During this difficult time, it was important for people to understand the extended services and how to access them.
Arize was responsible for the social media strategy for Melbourne Legacy’s Victorian Veteran Family Services (VVFS) campaign. A campaign centred on creating impactful and meaningful content to help spread the word about the VVFS.
It was an honour to help Melbourne Legacy extend the reach of this campaign and these important services to the veteran community.
Services
key messaging development
content creation and curation
animation
video production and editing
graphic design
Over 7,000
content engagements
Over 50,000
total reach
VVFS posts performed better than
90 percent
of recent Melbourne Legacy posts
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Village Roadshow
Everything Everywhere All At Once - but in Melbourne.
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![Haymes Paint]()
Haymes Paint
Communicating with colour.
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FightMND
Taking the fight national.
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Four'N Twenty
Capturing re'mark'able moments.
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![Social media campaign for Lendlease]()
Lendlease
Connecting and growing communities.
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Rothelowman
Bringing humanistic design to life.
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Melbourne Legacy
Helping families of veterans access support.
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Kay & Burton
Showcasing Melbourne’s luxury listings.
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Philip Webb
Unrivalled industry experience and insights.
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Pacific Werribee
Inspiring the next generation of medical professionals.
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Bates Smart
170 years of transformational architecture.
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Very Special Kids
A very special campaign.
