Pacific Werribee

2023

Werribee Ward Activation

Arize is proud to have been part of Pacific Werribee’s Werribee Ward activation, which aimed to encourage learning and teach the local community about looking after newborn babies whilst also encouraging primary school kids to consider a career in STEM (science, technology, engineering, and medicine).

Our team harnessed a multi-disciplinary PR and communications approach, which combined traditional media relations with a social media influencer campaign.

Over the six weeks, we were able to achieve truly meaningful results, positive brand sentiment and ultimately drive traffic to the school holiday activation.

Services

  • PR and communications strategy

  • Influencer engagement

  • Influencer management

  • Media relations

  • Media monitoring

1.04M

total reach

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